Whoever is responsible for this stroke of genius deserves an award.
The people at Pampers created a moving “series of firsts” videos accompanied by serene piano music (isn’t it relaxing?)…
We also love the normal images of birth, breastfeeding, and bonding with baby. Yes, we know it is a commercial, but it once again is a great way a brand is normalizing something that already should be normal in our culture.
Good job, Pampers!