Let’s set the scene: It’s Wednesday morning, you want to get the kids out of the house and you have a few things to buy so you head out to Target to spend triple what you intended. The sounds of shoppers furiously filling their carts with items they didn’t know they needed in the background, the taste of Starbucks pumpkin spice is tickling your tongue then suddenly the sounds of someone getting hot and heavy fills the store.
Everyone’s favourite troll is back again. Mike Melgaard is the gift that keeps on giving. First he took on the negative commenters when Target went gender-neutral; then he helped Doritos deal with the nasty comments over their Rainbow chips (you know, the ones that raised money to stop teen suicide); now he’s taking on Campbell’s Soup haters over a commercial that features a family with two dads.